The 3rd annual Sunday Times Top Brands Conference will delve into the many shades of brand this 2016 as we unpack the promises it makes (or should make) - in order to deliver the highest possible brand value to its company, personnel, customers, and every stakeholder who interacts with it from conception to production to its sales and after-sales.
Join us as we examine that golden thread between brand and business strategies through insightful presentations by leading strategists; get the perspective on transformation and capability building as a critical business tactic that ultimately contributes to the building of a brand; and learn how the various brand tactics used to support marketing, advertising and PR initiatives can affect business performance.
07h30Registration Breakfast on arrival
08h25MC – Nik Rabinowitz
08h27Welcome – Trevor Ormerod – GM: Group Sales & Marketing
08h30Business through the eyes of the brand strategy Daniel Padiachy – Chief Marketing Officer, McDonald’s
09h15Brand through the eyes of business strategy Zeona Jacobs – Director: Marketing & Corporate Affairs, JSE
09h45Q&A Zeona and Jeremy
10h00The Power of a consumer led business plan Nuala Harris-Morele – Director: Business Development, TNS Global
10h15Q&A
10h20The future of brand communications Robyn de Villiers – Chairman & CEO: Africa, Burson-Marstellar
10h50Q&A Jeremy and Robyn
11h05Transformation and capability building as a critical business tactic Yusuf Randera-Rees – CEO & Co-Founder, The Awethu Project
11h35Q&A Jeremy and Yusuf
11h45Nik to wrap up
| minnaarm@tisoblackstar.co.za | 011 280 5770 | |
| johnsonl@tisoblackstar.co.za | 011 280 5504 |
